Velour was started by Corey Fox in January 2006. As much as it is a performance venue it also focuses heavily on artist development and has been a launching pad for several local bands into the national spotlight. Six bands have signed major label record deals between 2006-2016 including Grammy winning Imagine Dragons, platinum selling Neon Trees, The Moth & The Flame, The Aces, Fictionist and others. Also very known for it’s atmosphere and lush interior.